In 1–2 minutes, you'll see how often your hotel appears, who is answering queries your property should own, and where your strongest opportunities for improvement lie.
Claude Sonnet 4.5 studies your property and destination, then generates the travel-planning questions real guests actually ask AI — from “where to stay when visiting Princeton University” to “best romantic dinner in your city.”
Each query is sent to the three AI platforms most travelers use. We record whether your hotel appears, whether your website is cited, and who else is dominating the answer.
Every attribute is scored against stored evidence. You see your headline FieldGuide Score, four sub-scores, and five prioritized content moves to close specific gaps.
We weight what earns authority: your hotel being cited by name (20 pts), your official website showing up (25 pts), and — most heavily — your own content being the substantive answer (35 pts). Authority is owned, not intermediated.